Experts are worried that smarter AI gets, the dumber we might become
AI can now answer questions so quickly that the search itself can feel optional. That convenience worries the Royal Observatory…
May 2026
I toured Ford’s EV development center to see how it plans to build a $30,000 truck — here’s what surprised me most
When I first heard Ford was working on a $30,000 electric truck in the wake of F-150 Lightning production coming…
Grand Theft Auto CEO believes GTA 5 was so successful because it’s a ‘highly social’ experience
Take-Two Interactive CEO Strauss Zelnick has discussed the success of Grand Theft Auto 5 in a new interview He attributed…
Rethinking Audience Targeting In A Signal-Loss Era (With The R.E.M. Framework)
Do you know who your audience is and what they want? Over the last 20 years or so, we used…
Move over gigabytes, AI tokens are the new unit on your phone bill
It’s honestly wild how quickly artificial intelligence has gone from being a futuristic curiosity to something people casually rely on…
Marketing is entering its ‘air traffic control’ era
For most of modern marketing history, the operating assumption was surprisingly theatrical. Brands performed. Consumers watched. Channels existed primarily to…
5 NotebookLM prompts that turn dense topics into simple explanations
I’ve been trying to understand time dilation after watching Interstellar and Project Hail Mary. Both make it central to the…
How to Watch Google I/O
Google I/O is imminent. This is the annual developer event and product showcase where Google shows off all the shiny…
Brand mentions: How to track and measure visibility
Brand mentions aren’t a new concept, but answer engine optimization (AEO) is giving them a different weight. Brand mentions are…
Cherry XTRFY M64 Wireless review: Lovely but flawed
The best gaming mice come in all shapes and sizes: honeycomb, standard, you name it. The Cherry XTRFY M64 Wireless…