Google Gives Sites AI Search Opt-Out, But Not The Data To Use It
Some websites can now opt out of Google’s AI search features without losing their place in standard search results. The UK’s Competition and Markets Authority imposed a conduct requirement this week, and Google began testing its own Search Console toggle the same day. The real question is whether there’s enough information to make a decision. […]
LinkedIn marketing strategy: How to grow in 2026
Key takeaways A strong LinkedIn marketing strategy starts with clear goals, audience research, an optimized Company Page, and a content plan built around what your audience actually wants. The LinkedIn algorithm in 2026 prioritizes meaningful conversation, original expertise, and video content over surface-level engagement. Enterprise teams can scale LinkedIn marketing by combining employee advocacy, thought […]
Social media calendar: Top tools and templates for 2026
A social media calendar is your secret weapon for staying consistent, strategic, and stress-free on social. Here at Hootsuite, our social media calendar is the backbone behind all the content marketing you see on our channels. I hate to break the spell of real-time spontaneity, but every post is meticulously planned in our social media […]
What Is A Migration Hangover Traffic Drop & How Do You Avoid It?
Launching a new website, whether it’s a redesign, replatform, or full CMS migration, is often treated as a milestone for a business. But for SEO teams, it can quickly become a high-risk transition. Even migrations that appear technical sound at launch can trigger significant visibility and traffic declines in the months that follow. In more […]
Google introduces Search profiles within Google Discover
Google is rolling out Search profiles in the U.S. for publishers within Google Discover. Search profiles gives publishers a landing page that searchers can click on and view, the landing page includes a large header image, a way to follow the publisher and a place to showcase their latest articles, videos and social posts, all […]
Google Must Let Websites Opt Out Of AI Search Features In UK
The UK’s Competition and Markets Authority has imposed a new conduct requirement on Google Search that will let publishers opt out of having their content used in AI search features. The requirement follows the CMA’s decision to designate Google with strategic market status in general search. It sits under the UK’s digital markets competition regime, […]
Why Users Are Fleeing To AI-Free Search & What It Means For SEO
At Google I/O last month, the SEO industry waited for Google to launch AI Mode to the masses, and the fatalist viewpoint that it will end SEO. For the past couple of years, AI has been moving search through a structural shift. Every software tool is embedding generative AI as a new product feature for […]
How to Create Content on LinkedIn to Attract Your Ideal Prospects : Social Media Examiner
Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 18th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss […]
What Does ‘Entity Optimization’ Mean? – Ask An SEO
For this week’s Ask An SEO, the question asked was: “From a technical standpoint, what does ‘entity optimization’ actually mean beyond adding schema?” To answer this, first of all, let’s establish, in information retrieval, that an entity is a uniquely identifiable “thing” that exists independently of the words used to describe it. Entity optimization is […]
What are the latest Hootsuite product features? [May 2026]
![What are the latest Hootsuite product features? [May 2026]](https://i0.wp.com/blog.hootsuite.com/wp-content/uploads/2026/06/What-are-the-latest-Hootsuite-product-features-May-2026.png?fit=1024%2C1024&ssl=1 "What are the latest Hootsuite product features? [May 2026]")
Track TikTok hashtags, stream OwlyGPT answers in real time, monitor Threads keywords, invite guest approvers, and manage advocacy with a redesigned leaderboard — here’s everything Hootsuite shipped in May. Quick summary of May updates: Monitor TikTok hashtags and brand-related conversations in Listening Stream OwlyGPT answers in real time from the side panel Add LinkedIn personalization […]