How To Measure SERP Visibility When Rankings Aren’t Enough
Rank #1 and still invisible? It happens more than you’d think. That’s why this SEO webinar is key. Organic Visibility…
Digital Marketing
Digital Marketing
Google Ads adds Gemini-powered dashboards for real-time insights
Google is bringing Gemini into Google Ads dashboards, aiming to make data analysis more interactive, visual and accessible. What’s happening….
Google quietly gave 54 publishers control over their Discover profiles. Here’s what they did with it.
Google Discover has publisher profile pages. They live at profile.google.com/cp/ and appear when someone taps a publisher’s name on a…
Google Discover performance reporting bug in Search Console
Google has confirmed a bug with the Discover report within Google Search Console. Google had a data “logging” error that…
Inside Canva’s social media campaigns: their social lead explains
Editor’s note: We sat down with Lachlan Stewart, Social Lead at Canva, to learn how the company uses social media…
The delegation boundary: How AI decides which brands win
The AI engine pipeline runs 10 gates from discovered through won. Discovered is the bot finding your page. Alongside selected,…
OpenAI adds product feed ads to ChatGPT
OpenAI is making a clearer push into e-commerce advertising by letting retailers generate ads directly from their product catalogues inside…
Scaling AI Content Is The #1 Enterprise Priority: How Do You Scale Without Penalty?
Scaling AI content generation is the number one content strategy for enterprise organizations optimizing for AI search visibility. According to…
How negative information spreads from Wikipedia into AI search
Wikipedia was once widely considered an unreliable source. Today, however, it’s often treated as a credible reference point because of…
3 Actionable Ways Affiliate Managers & SEOs Can Keep Relevant – Ask An SEO
This week’s Ask an SEO question is a bit different. The person wants to know how they can keep relevant…